Frank Kern Profile Bio

Frank Kern

Widely known for his Underachiever Formula, Frank Kern has since become known as one of the marketing elite online, especially when selling to the Internet Marketing/Make money online niche. Frank Kern’s Mass Control line of products, including the monthly membership subscription and a host of other niche marketing sites. One of his core values, is to provide people with great content and knowledge, so much so that people have frequently said, the free videos he releases are better then what some people charge for.

Frank Kern is an internet entrepreneur, starting online in October 1999 . Frank came online because he wanted to leave his job as a door-to-door credit card machine salesman. Having bought Corey Rudl 600 page ebook course on how to make money online.

As best put by Frank Kern, he did a whole load of nothing with it and kept struggling, that is until he took a course by Yanik Silver on selling ebooks online. This is when Frank Kern first had his breakthrough. Working out of his laundry room in Macon, Georgia, he launched his first of many product, Instant Internet Empire.

Instant Internet Empire was a set of ebooks with Master Resell Rights, though successful initially, and also opened up the doorway for a few other household named marketers, Mike Filsaime to name one of a few, this product turned out to be Frank Kern’s initial downfall. Before any of this happened though, he attending Armand Morin’s “Big Seminar 1″ where he met famous marketers Jeff Walker and John Reese.

After the “incident” with the FTC, Frank Kern teamed up with fellow marketer and good friend, Ed Dale to launch the Underachiever Method. In which they taught students about niche marketing and how to do it so they can be profitable quickly. Not only was this a pivotal point for Frank Kern and Ed Dale but it was one for the Internet Marketing industry because it showed the true power of niche marketing and market research.

This method opened up the flood gates for everyday marketers to get online and start making sizable income online quickly. One in particular marketer stood out, his name was Jason Moffatt. Frank Kern has since become close friends with Jason Moffatt.

Since then Frank Kern has gone on to become a super-affiliate for many top level launches and has helped thousands of people through his teachings.

Frank Kern Focal Point:

Frank Kern’s marketing strategy is all about marketing your personality as he says, “Being yourself is congruent with your market so they will buy more if you are who you are”. His philosophy of becoming popular and branding yourself through your marketing is one that has helped no only himself but those who have taken on his advice and information.

Frank Kern rarely releases products but when he does they always seem to sell out, such as the Serializer launch which was a million dollar seminar that sold out in a few hours.

Frank Kern Products:

Instant Internet Empires

Frank Kern’s first product which launched him into the spot light as a marketing Guru online. It was a Master Resell Rights product which taught internet marketing. Originally an idea he learned from famous marketer Yanik Silver.

Note: This product was the one that Mike Filsaime bought that got him started as an online marketer.

Underachiever method

This was a team effort, shortly after the Instant Internet Empires fiasco, Frank Kern teamed up with Australian marketer, Ed Dale, to bring a method where you could throw up as many niche sites as possible and make a passive income from it.

This method just showed basic market research using overture (now yahoo search) and placing a website in front of those people using Pay-per-click advertising.

Note: Besides the hundreds of people who made money from this training, their best underachiever was Jason Moffatt, who is widely considered today as a great marketer and overall good dude (check out our Jason Moffatt profile)

Serializer 1 & 2

This is a seminar that Frank held which cost $10,000 to attend, and in which he would teach you his secrets to marketing online. Combined these seminars did over $1,000,000 in sales within a few days.

Paid for life:

A fundraiser that was collaborated by Frank Kern and Mike Koenigs to help kids in Africa. This 3 day event taught people how to build membership sites and membership packages that would have customers constantly pay them for their high quality products and services.

InfoMillionaire:

This was a collaboration within the Frank Kern clan. Trey Smith teamed up with cousin Frank Kern to release InfoMillionaire. Which taught a lot about Clickbank and affiliate marketing as a whole. This was turned into a monthly membership subscription based product.

What you will learn:

• Monthly updates of what works in the marketing field.
• How to create products that sell using a proven technique with amazing speed
• How to find a target market and become an authority in it.

Mass Control:

This was Frank Kern’s masterpiece and has been since said that was the most influential course on marketing and branding out there. A 30 day course, which taught you how to go from unknown marketer online to respected expert authority online. This was one of the fastest sell out systems when it was released.

The first and 2.0 versions of the course came with extra goodies. These were:

The 4 day cash machine.

Frank intended this to make sure you made back the $2,000 you invested in his course by doing the “Mr Nice Guy” Sales approach. Surprisingly this worked like a charm.

Core influence

Shot at Rich Schefren’s Strategic Profits event during the Summer of 2008. Frank Kern gave a talk about how he believes that writing out what an average day in your life would look like should you have choice and free reign to do so, will propel you closer to it. As Frank has said, this is his most “Well received information”.

Crowd control

Despite the heavy NLP (Neuro Linguistic Programming) involved with Crowd Control, Frank Kern shows you exactly how to get people to buy from you while you are on stage giving a presentation. Here he breaks down his Core Influence DVD to show you exactly what he does to break patterns and create lasting relationships with those in the crowd.

In Mass Control you will discover:

• How to quickly bond with your list and audience
• How to build a quality, responsive list of raving fans and buyers.
• How to create great products that help and service your niche.

List Control:

Launched in the Early part of 2010. List Control was brought to you by the cousins, Frank Kern and Trey Smith, this course was created completely to help people build lists quickly and responsive. Using Mass Control elements to influence people into opting in to your list, this was sold out in record time.

In this you will learn:

• How to build a list
• Have access to a opt-in template that does over 50% conversions
• The secret to increasing your opt-in rates by as minimum as of 100% using a Good Karma strategy.

Millionaire Marketing Formulas:

Partnering with Frank Kern for this seminar, also dubbed “Frank Kern’s last seminar”, was Brendon Burchard.

Launching this seminar on the back of a 2 hour webinar where Frank and Brendon show you how to make a million dollars in a year. They offered this as a $10,000 per person seminar where you would fly to San Diego, California, and sit in a room and have a workshop.

Combining Frank’s knowledge of marketing and branding and combining it with Brendon’s expertise of making anyone an expert in their field. This proved to be a powerful seminar.

Negative Reports on Frank Kern:

As previously stated Frank had a run in with the FTC, he is completely open about this and has on more than one occasion said it was a blessing in disguise for him as it helped him launch his business the way it is now.

Is Frank Kern a Scam?

Besides his high-priced products, Frank Kern is not a scam according to our in-depth research. Though Frank has also said, jokingly, “I take what Dan Kennedy teaches and make it more fun and learnable”, nothing indicates Frank Kern is a scam.